While Facebook has made it easy for any business to run advertising campaigns, the number of details to work through might be daunting for some. To make Facebook advertising work, you have to consider ...
Facebook Ad Guidelines: Best Practices and Insider Tips
How Indented SERP Results Could Impact Your SEO Strategy
A recent Google rollout affecting organic search results has set the search engine optimization (SEO) community abuzz. Called the indented search results, this change now applies to an estimated 40 ...
Walmart Marketplace vs. Target Plus: Where Should I Sell My Products?
Retail giants Walmart and Target own two of the most viable online marketplaces today. If you're planning to sell on Walmart Marketplace or Target Plus, you're probably wondering which one to ...
The Best Places to Work Remotely From in Cleveland
Remote working is still on the rise, and some people who have the freedom to work from anywhere are choosing Cleveland as their base. A LinkedIn survey found that 87 people arrived in the city for ...
Enterprise SEO Tips: How To Increase Your Franchise Leads
Generating more leads for your franchise or multi-location business has become one of the most anticipated benefits of search engine optimization (SEO). These are no random franchise leads either, but ...
The Best Places to Work Remotely From in Atlanta
Remote workers may be ready to re-enter the world but not the confines of their old, traditional offices. In Atlanta, a slew of coffee shops, coworking spaces and tech hubs await this ever-growing ...
![What's a Keyword Worth? The Most Expensive Keywords Across Top 10 Industries [Study]](data:image/svg+xml;nitro-empty-id=MTIzMDozNzIx-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgMzMxIDE4NiIgd2lkdGg9IjMzMSIgaGVpZ2h0PSIxODYiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Study: What’s a Keyword Worth? The Most Expensive Keywords Across 10 In-Demand Industries and How to Leverage Them in Search
![What's a Keyword Worth? The Most Expensive Keywords Across Top 10 Industries [Study]](data:image/svg+xml;nitro-empty-id=MTIzMToxMjU5-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgMjIwIDIyMCIgd2lkdGg9IjIyMCIgaGVpZ2h0PSIyMjAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
There are different ways to determine a keyword's value. But there's one metric that tells you its value in dollars upfront: cost per click (CPC). What is CPC? To review, it's the amount you pay a ...
TikTok Marketing – The Ultimate Guide for Businesses
With its simplified approach to content creation and fast-learning algorithm for feed recommendation, TikTok has become a favorite social video app for over 1 billion users worldwide. But its ...
How To Build a Branded Search Strategy and Why You Should Do It
Among all the possibilities, people searching straight for your brand online confirms that your brand awareness campaign is working. They're familiar with your brand, typing your name in the search ...