While Facebook has made it easy for any business to run advertising campaigns, the number of details to work through might be daunting for some. To make Facebook advertising work, you have to consider ...
Facebook Ad Guidelines: Best Practices and Insider Tips
Twitter Statistics You Should Know in 2022
We've been seeing record-high activity on Twitter, with roughly 500 million tweets sent every day on average. Twitter statistics also show the social media platform’s user base is steadily growing. As ...
TikTok Marketing – The Ultimate Guide for Businesses
With its simplified approach to content creation and fast-learning algorithm for feed recommendation, TikTok has become a favorite social video app for over 1 billion users worldwide. But its ...
How To Find and Target the Right Audience on Social Media
Among online marketing channels, social media proves to be the most powerful in bringing brands and their target users together. It's no secret that major platforms like Facebook, Instagram, Twitter ...
Demystifying Instagram’s Algorithm: How It Works and How to Optimize Your Posts
Every Instagram marketing expert will tell you that the best way to reach more people on Instagram is by boosting your engagement. This is because the Instagram algorithm decides how to show or ...
How To Use a Remarketing Strategy To Get More Leads
Demand generation is a constant struggle for any business. Each marketing strategy you employ has a budget – and every dollar counts. But despite all your marketing efforts, statistics say that only 3 ...
The Anatomy of a Viral Social Media Post: Best Practices and How To Leverage It
With everyone moving their businesses online, unique social media content is imperative for brands to get noticed. The most coveted social media success for any business is the ultimate win of making ...
Social Media Marketing Statistics You Need To Know in 2021
Social media has been one of the most transformative things to happen to the internet over the last two decades. Facebook, Instagram, Twitter, LinkedIn and the like are highly populated digital ...
Franchise Marketing Statistics You Should Know in 2021
Running a franchise business puts you in a unique position when it comes to promoting your business online. In franchise marketing, for example, the franchisee must align their strategies with ...