Is your online reputation hurting your business? A Zignal Labs report revealed that a company’s online reputation is responsible for at least half its market value. Take charge of your reputation online and build a positive brand image with Thrive Internet Marketing Agency’s reputation management services.
What Is Reputation Management?
Make a Great First Impression With Your Target Audience
Your online reputation serves as a trust signal that determines if prospects will do business with you. According to a study by the University of Technology Sydney, the majority of consumers are willing to pay more for a product or service from a company with a stellar reputation online. What does your brand reputation look like?
Whether you own or manage a small business, Fortune 500 company or multi-location firm, you need to maintain a positive online reputation to establish your thought-leadership brand and gain better online recognition. Online reputation management allows you to do just that.
Reputation management is the practice of safeguarding the online reputation of an individual, company or organization to shape public perception. Internet reputation management ensures online users and search engines find the right materials when they search for your brand online.
Online reputation management involves:
- Review generation
- Survey campaign management
- Reputation monitoring
- Social media follower growth service
- Review marketing
- Search engine optimization (SEO) reputation management
- Online reputation repair
Ignore your reputation online and you risk falling victim to rumors and misinformation. On the other hand, gain reputation control and you create a wealth of positive, quality materials that reflect your personal brand.
Is Your Business Represented Fairly Online?
Statistics show nine out of 10 consumers read online reviews before making a purchase and nearly 62 percent will not buy from a company that censors business reviews. Furthermore, brands that receive only one or two stars on review platforms such as Yelp or Google risk losing 86 percent of their prospects.
Don’t let a single negative comment or fake customer review ruin your reputation online. Capitalize on goal-driven reputation management services and learn how to get more reviews on Google and other platforms.
Thrive Internet Marketing Agency is one of the best reputation management companies, offering custom reputation management services tailored to your unique branding and goals. Connect with our reputation management company and let us show you how to get more reviews and streamline your brand reputation management.
Why Your Business Needs
Online Reputation Management
Stay on Top of Your Brand Mentions and Search Results
Brand reputation management is critical to digital success. The internet is the first place people turn to when searching for information about a person, company, product or service – and a big portion of their online research involves browsing online reviews.
To ensure your business is accurately represented online, reputation monitoring and review management are crucial. Reputation management online allows you to:
Appeal to High-Intent Prospects
Customers are constantly evaluating their options. Approximately 97 percent of consumers report that business reviews influence their purchasing decisions. In a similar vein, 95 percent of travelers read online reviews before booking accommodation. Internet reputation management involves review monitoring and reputation management, which allow you to amplify your positive business reviews across online platforms and position them in front of your target audience.97 percent of consumers.
Generate Positive Business Reviews
According to statistics, 92 percent of online users don’t trust a brand without online reviews. What’s more, 23 percent said they have difficulty making a purchase decision when there are no product reviews. A reputation manager ensures your business has a steady flow of verified online reviews to guide your customers’ buying process. A reputation management firm also uses advanced reputation management software to build your review generation strategy and get honest online reviews from satisfied customers.
Increase Your Customer Lifetime Value (CLV) and Loyalty
Selling to existing clients is 6-7 times cheaper compared to generating new customers. However, one of the biggest challenges that companies face today is keeping existing customers happy over the long-term. Brand reputation management offers a unique way to promote brand transparency and build trust with your clients. Reputation management agencies leverage both positive and negative online reviews to showcase your commitment to customer satisfaction and build stronger client relationships.
Attract High-Performing Employees
Your team plays a crucial role in keeping your business alive and thriving. As such, you must ensure employee satisfaction is one of your top priorities. Internet reputation management allows you to measure employee engagement and experience and gather actionable insights to further improve your staff retention and acquisition strategies. Statistics show 69 percent of applicants would reject a job offer from a company with a negative reputation online. To attract the right candidates and grow your team, you need to invest in a reputation management service focused on your holistic growth.
Improve Your Bottom Line
No matter if you own an eCommerce store, multi-location company or a brick-and-mortar business, you need web reputation management to protect your brand image and drum up new business. A Spiegel Research Center study found that online reviews increase conversions by 270 percent. Moreover, business reviews ramp up conversion rates of higher-priced products by up to 380 percent. With search engine reputation management, you can build better relationships with your prospects and maximize the multitude interaction channels to convert them into paying customers.
Boost Your SEO Efforts
SEO reputation management is an excellent way to create awareness about your brand, amplify customer voices online and boost your search rankings. According to Moz, online reviews make up 15 percent of Google Local Pack ranking factors. By learning how to get more reviews on Google and other review sites, you generate more user-generated content (UGC), which drives qualified traffic and conversions to your landing pages. The best reputation management companies integrate these UGCs to your Google My Business (GMB) profile and other marketing campaigns to showcase your brand’s trustworthiness and improve your click-through rates (CTRs) and Google rankings.
- Low search engine rankings
- Diminished trust
- Loss of revenue
- Increased marketing expenses
- Decreased profitability
- Low customer engagement
- Damaged brand reputation
- Reduced customer and employee retention rate
Your business’s online reputation is important, so make sure you are working with a reputation management company that is committed to making a difference. Contact our reputation management agency today to learn about how to get more reviews and improve your SEO reputation management strategy.
An Online Reputation Management Company
That Delivers Results
Drive More Prospects Towards Your Business
At Thrive Internet Marketing Agency, we are dedicated and committed to helping businesses build brand awareness and credibility through encouraging positive reviews and restoring their brand names. Our reputation management firm partners with Rize Reviews to deliver results-driven online reputation services that increase the likelihood of your prospects choosing your company.
Throughout the years, we’ve continuously developed and improved our reputation management services to provide our clients with the best online reputation management that fits their marketing needs and meets industry guidelines.
Here’s how our reputation management company has helped some of our clients achieve their goals:
+39
New Reviews for the Reseller in 13 Months
+36
New Accounts in 12 Months
“Working with Rize has been great! Their team is quick to help us with any problem, big or small, and we’ve seen a noticeable change in the quantity and quality of both our clients’ and our reviews.”
+42
New Reviews
+162
in Reviews
“We had another review system before, but Rize is a better option because people are more email-friendly and text-friendly nowadays.”
+108
New Reviews for Daryl Flood in 6 Months
+18
New Positive Reviews for Dependable RELO in 6 Months
“Rize is the best solution we have tried to help increase positive reviews and manage our online reputation. The platform is easy to use and deploy and their account management is top-notch.”
Technical SEO Services
Create Actionable SEO Strategies for A Winning Online Campaign
Many businesses treat digital marketing as a set-and-forget way of building an online reputation. However, online marketing entails more than launching local SEO and social media marketing campaigns.
Even if you have a robust digital marketing strategy in place, you still run the risk of increasing your customer churn by 15 percent if you don't engage actively with your customers. Moreover, no matter how many followers you have on social media, unless you respond to customer reviews, your followers will only see you as a business page looking to earn profits.
What does your online reputation say about your company? Does your reputation management strategy bring profit or do more harm than good to your business?
Online reviews are inevitable components of digital marketing. People want to know they’re reading real reviews written by real customers. As such, your reputation manager must regularly monitor the quality and quantity of your online reviews.
To guide your reputation management, let’s look at these significant research results:
- Synup’s recent State of Retail report revealed that a whopping 82 percent of consumers would not transact with a retailer with less than 3 stars.
A BrightLocal survey also found that online users read 10 or fewer online reviews before making a decision.
Nearly 23 percent of consumers consider online reviews that are no more than two weeks old as credible online resources.
Only 14 percent of people transact with a business with a 1- or 2-star rating.
A Technical SEO Company that Gets Results
Boost Your Website Performance and Generate More Organic Traffic
Technical SEO for WordPress and other CMS is critical to online success. With the right technical optimization SEO strategy in place, you can flag up website issues, take immediate action to resolve them and ensure all SEO elements are working properly.
Leverage our technical SEO services to your advantage and achieve profitable long-term growth. Here’s what you can expect when you partner with our technical SEO company:
Choose Thrive and Improve Your SEO
Achieve Top Search Engine Rankings with Our Robust Technical SEO Strategy
What Does Your Online Reputation Look Like?
Win Back Unhappy Customers and Boost Your Client Retention Rate